Rome wasn’t built in a day, and neither will your successful email campaign; BUT, unlike the Romans, what you build in your...
How to Segment Your Email Lists Like a Marketing Master
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Email Segmentation: What It Is and Why You Need It
We’ve been covering in-depth the best ways to identify and target your clients and prospective clients, and it’s time we...
How to Identify Your Audience
Key Takeaways from the “Digital Marketing in a Nutshell” workshop Jessica Aries hosted at LMA Southwest Regional Conference...
Let’s Get Personal: Personalized Marketing & How It Can Serve Your Business
Like it or not, we live in a society that values self-importance, self-expression, and most consumers carry the idea that...
Digital Marketing is for Every Business
CTA, SEO, PPC, funnels, magnets, drips… know what I’m saying? If you rely on marketing for business success and those words...
Building an Engaged Audience
Engaging with your audience, and more importantly having your audience engage with you, is a feat as old as time. Instead...
Why Blogging Should Be Part of Your Marketing Strategy
Is a blog the best way to get traffic to your website in 2021? We’ve spent untold time discussing the best digital...
The Guide to Business Development for Introverts: How to Build Client Relationships as an Introvert
Many people (including introverts) believe that business development and building meaningful connections with people is a...
Video Marketing in 2021: 3 Reasons Why Videos Are a Must
Video may have killed the radio star, but the use of video in your marketing strategy will only bring life to your brand...
Am I Posting About Myself Too Much? 3 Tips for Perfecting Self-Promotion
There are hundreds, if not thousands, of studies and sources out there devoted to analyzing every recipe for promoting a...