by Clara Bonilla | Sep 7, 2022 | Law Firm Marketing, TikTok, Video, Video, Video
The marketing industry for lawyers is changing because our world, as a whole, is experiencing dramatic shifts in the way we consume content and form connections. Lawyers often question if using social media would actually be beneficial and if it would make a marked...
by jaries | Aug 17, 2022 | Law Firm Marketing, TikTok, TikTok, Video, Video
TikTok is the New Google TikTok may seem like just a dancing app for teens and tweens, but in reality, it’s a great platform for business and law firms to easily grow their social presence and flex their expertise in a fun and relaxed environment. So, yes,...
by jaries | Jul 27, 2022 | Law Firm Marketing, TikTok, TikTok, Video, Video
Short-form video content, like TikTok and Reels, has recently exploded in popularity with the general population and on social media platforms. Due to the short-form and addictive nature of the TikTok platform, it’s no surprise that TikTok videos are posing a...
by Katelynn McGuire | Feb 3, 2022 | Law Firm Marketing, TikTok, TikTok, Video, Video
You’ve probably heard from some marketing guru that you need to be on video. You may have rolled your eyes and thought to yourself, “That seems like something for other lawyers…not me.”But the truth is, those marketing gurus aren’t wrong and there’s a plethora of...
by Katelynn McGuire | Aug 5, 2021 | Law Firm Marketing, LinkedIn, Video, Video
When creating a social media video for LinkedIn, Twitter, Youtube, or Instagram, we all know to focus on our audience, and we’ve covered myriad ways for marketers to engage your audience and promote your business with a targeted strategy. It’s...
by Katelynn McGuire | Apr 8, 2021 | Law Firm Marketing, TikTok, TikTok, Video, Video
Video may have killed the radio star, but the use of video in your marketing strategy will only bring life to your brand and bottom line. It’s no secret that consumer preference is leaning increasingly more toward visual information over text. The average consumer...