by Katelynn McGuire | Jul 7, 2021 | Law Firm Marketing, LinkedIn
We’ve covered what email segmentation is and why you need to segment your email list, and we have covered how to segment your email list, but now it’s time to simplify email segmentation even further. We work with so many professional service firms and lawyers across...
by Katelynn McGuire | Jul 6, 2021 | Law Firm Marketing, LinkedIn
The times, they are a changin’. Bob Dylan has been telling us that since the early 60s, but it’s taken the corporate world a few decades to not only accept change and diversity but understand that diversity and inclusion in law firms and the workplace foster a...
by Katelynn McGuire | May 13, 2021 | Law Firm Marketing, LinkedIn
CTA, SEO, PPC, funnels, magnets, drips… know what I’m saying? If you rely on marketing for business success and those words and letters look like alphabet soup to you, then you’re in the right place, because those are just a few of the multitudes of digital marketing...
by Katelynn McGuire | Feb 11, 2021 | Law Firm Marketing, LinkedIn
Why Nobody Is Engaging with Your Social Media Content If you’re secretly (or maybe not so secretly) wondering how to get more likes on LinkedIn, Facebook, Instagram, Twitter, or any of the other seemingly endless social media platforms, you’re not alone. There are...
by Katelynn McGuire | Feb 2, 2021 | Law Firm Marketing, LinkedIn
Ok, so you have a LinkedIn profile, but how are you using it? So many lawyers and industry leaders understand LinkedIn to be a necessity, but many often wonder: Can I get clients from LinkedIn? Is LinkedIn good for business development? How can I use LinkedIn to make...
by jaries | Sep 16, 2020 | Law Firm Marketing, LinkedIn, Video
Prefer video!? Watch the YouTube video here. Contrary to popular belief, social media marketing for lawyers is not a vanity metric. I know you’re probably rolling your eyes right now because you heard that song and dance before. You’ve probably wasted a...
