by Katelynn McGuire | Sep 23, 2021 | Law Firm Marketing, LinkedIn
Brand-building is important to any business, and it should be important to you, too, even if you’re a solo practitioner.Why?Because YOU are a brand. You have an online presence, whether you realize it or not. So, why not take charge of that and use it to your...
by Katelynn McGuire | Sep 9, 2021 | Law Firm Marketing, LinkedIn
Ah, the perfect and packed-full list of email subscribers… a marketing team’s dream come true. A lengthy list of email subscribers isn’t just a dream, though, when easily and affordably collecting email addresses with a strong lead magnet is your...
by Katelynn McGuire | Aug 26, 2021 | Law Firm Marketing
As promised when we discussed growing your email list through a lead magnet, your favorite digital marketing gurus are back with more insider tips on ways to grow your email list and website visitors with subscribers who are genuinely interested in what you have to...
by Katelynn McGuire | Aug 12, 2021 | Law Firm Marketing
As marketers, you know the importance of growing your email list, and we’re often questioned about the increase in new email subscribers after any type of event or marketing initiative. By Aries has touted how crucial it is to segment your email lists, ways to...
by Katelynn McGuire | Aug 5, 2021 | Law Firm Marketing, LinkedIn, Video, Video
When creating a social media video for LinkedIn, Twitter, Youtube, or Instagram, we all know to focus on our audience, and we’ve covered myriad ways for marketers to engage your audience and promote your business with a targeted strategy. It’s...
by Katelynn McGuire | Jul 22, 2021 | Law Firm Marketing, LinkedIn, TikTok
Every law firm, from niche boutique firms to global behemoth firms, needs three essential marketing strategies in place to ensure their marketing is effective. If any single element of these strategies is broken or missing, your overall digital marketing strategy (no...