by jaries | Oct 16, 2025 | CMO Series, Law Firm Marketing, LinkedIn
Check most law firm LinkedIn feeds and you’ll see a wall of credentials, deal tombstones, award logos, and courtroom victories. It’s not branding. It’s self-reassurance dressed as marketing. But here’s the thing: LinkedIn’s latest B2B data says 94% of...
by jaries | Oct 9, 2025 | Law Firm Marketing, LinkedIn
Law firm marketers know the pitch: “Get our lawyers posting on LinkedIn for thought leadership.” What leadership hears: “Spend time on a social media platform hoping something happens.” The gap between what LinkedIn for lawyers can deliver and...
by jaries | Jul 10, 2025 | Law Firm Marketing, LinkedIn
Lawyers know that building a book of business requires that they remain visible and top of mind with their clients and prospects. For many, the pressure to stay engaged, responsive, and present looks like an “always on” digital presence. But the goal...
by jaries | May 14, 2025 | Law Firm Marketing, LinkedIn
Most lawyers treat LinkedIn like a digital resume or a trophy case for their achievements. They connect with colleagues, post the occasional firm update, and hope clients will magically appear in their inbox. But here’s the truth: your LinkedIn network isn’t...
by jaries | Feb 27, 2025 | Law Firm Marketing, LinkedIn, Video
LinkedIn is the most powerful networking and business development tool available to lawyers today. It is often considered the best social media platform for law firms marketing to companies, businesses, and other entities. Yet, 99% of lawyers fail to use it...
by Katelynn McGuire | Dec 12, 2024 | Content Marketing, Law Firm Marketing, LinkedIn
LinkedIn is no longer just a professional networking platform; it’s a powerhouse for relationship building, thought leadership, and business development. For lawyers, law firms, and legal marketers, LinkedIn represents an unparalleled opportunity to connect with...