by Katelynn McGuire | Oct 5, 2023 | Law Firm Marketing, LinkedIn
In today’s digital landscape, lawyers and law firms must leverage the power of their social media channels, LinkedIn specifically, to build authority, connect with their target audience, and drive business growth. This may not come as a surprise to you, and you...
by jaries | Jul 13, 2023 | Law Firm Marketing, LinkedIn, TikTok
In the digital transformation era, social media has emerged as a powerful tool that has revolutionized how businesses communicate with their audience. For law firms, the dynamism of social media platforms offers an unprecedented opportunity to connect with prospective...
by jaries | Feb 1, 2023 | Law Firm Marketing, LinkedIn
Your job as a lawyer requires a strong communicative ability and presence in professional writing, in court, and also… on your social media platforms? Don’t panic. We’re not here to tell you again how incredible and effective short-form video is for...
by jaries | Jan 12, 2023 | Law Firm Marketing, LinkedIn
LinkedIn is one of the most significant business development and professional networking tools for lawyers. But many lawyers admit they aren’t using it the way they should. Most lawyers we work with report that their LinkedIn lawyer profile is often a...
by Katelynn McGuire | Nov 11, 2021 | Law Firm Marketing, LinkedIn
“Buyer persona” and “client persona” are terms that frequent nearly every marketing guide, course, and insight you can find, and that’s because knowing your customers is crucial for any business’s success. How well do you know your...
by Katelynn McGuire | Sep 23, 2021 | Law Firm Marketing, LinkedIn
Brand-building is important to any business, and it should be important to you, too, even if you’re a solo practitioner.Why?Because YOU are a brand. You have an online presence, whether you realize it or not. So, why not take charge of that and use it to your...
